Category Archives: Uncategorized

Learn To Catch Good Customers Using Customer Profiling

Hey! What are the factors that make you decide who are your good customers and bad customers? With an appropriate approach, you can focus more on the former and less on the latter one. If you are owning a business and your marketing strategies are influencing wrong customers to your business, it might be your… Read More »

Tips and Hacks to become a Slack Pro!

Among a number of team communication tools available in the market, why Slack is the most preferred tool by people? Is it just an online chatting tool or is there something more to it? There are 16,000 daily active users on Slack since its launch in February 2014. Well obviously just a chat tool won’t… Read More »

Identity management solutions: that’s what businesses are opting for.

Today the urge to manage identities has taken a leap from manually creating and holding identities to automating every process. Businesses know how important identities are and can be utilized for mutual benefit of both, businesses and customers. Identities holds the key to various possibilities, which can reveal deeper secrets of customers. Previously, with the… Read More »

Social media is ruling the world today. It is sure that users who are accessing the internet definitely have accounts on social media. Marketers are also using social media networks to run their marketing campaigns. Here is an interesting infographics for some facts. Resource: http://illuminationconsulting.com/5-interesting-social-media-facts-may-know/

OTP Authentication: Doubling up Authentication to your site

Web security has become a concern for everyone using internet. Not only software industry, but also hardware industry has been affected by breaches and attempts. Hardware is like human body, software being the soul. Every industry has security checkups and safeguards for employees and customers. On employee level, they are authenticated using magnetic ID cards,… Read More »

Single Sign-On for Unified Customer View

Today relation between customer and brand is not just restricted to buy and pay transactions but moved much beyond that. Customers are expecting personalized experience from businesses. The importance of personalized experience is more for online businesses. Users want everything in a very easy way. In this scenario, the experience that users have online either… Read More »

3 innovative ways to create great customer insights!

Customer insights can be explain as the deep understanding of customer needs and it drives the customer behavior to a level that is far beyond customer’s expectations. And this understanding often comes from what our customers tell us but more broadly what we observe in our customers nature and their experiences while using the products… Read More »